Investors need to measure the efficiency with which capital is reducing climate change, which is why we use a straightforward ratio to measure the GHG reduction per dollar of investment. The concept is simple: if carbon counts and capital is scarce, we ought to prioritize the most impactful investments for mitigating climate change.
Methodology

Indicative CarbonCount by Technology Type

The Value of CarbonCount Reporting
Comparability: An intentionally simplified solution to a complex problem produces a concise and comparable metric of avoided carbon emissions.
Transparency: Illustrating the true cost and potential impact of clean energy and infrastructure investments gives investors and stakeholders confidence in project performance.
Accountability: A simple metric removes the ambiguity of what is implied by the words “green” and “sustainable” for more objective, credible reporting.
Impact: CarbonCount encourages capital flow to the most impactful climate-mitigating building and energy infrastructure projects.